Maximise Your SEO Potential with Pressific's Expertise
What Pressific can do for you and what you need to do to rank at the top
SEO - Search Engine Optimisation
Our approach to SEO helps increase both the quantity and quality of visitors to your site, while also increasing your brand’s exposure through non-paid, organic search engine results.
To achieve a high search engine ranking, there are two key components of SEO that require attention from both Pressific and yourself.
What Pressific Does for SEO Pressific takes care of the technical aspects of SEO for your website
Pressific takes care of:
Proper use of meta keywords and site tags
Well-structured HTML code
Descriptive alt-text for images
Accurately matching descriptions and titles
Implementation of SCHEMA markup for enhanced search results
Optimisation for fast page loading speed
Our automated scripts continuously monitor the website’s SEO score and notify us if there is a drop below industry standards.
Our team will then manually review and address any issues that may adversely affect your rankings.
Pressific also submits your website for indexing on Google and other search engines to maximise its visibility. However, ranking well depend on your website’s authority.
What You Need to Do for SEO Good Content and Marketing Efforts
The quality of content on your website is a critical factor in ranking well on search engines.
Also, see How to Avoid Low Content and Thin Content Pages.
Social Media Interaction
Engaging with your audience and promoting your services and products on social media platforms such as Youtube, Facebook, Instagram, Twitter, and LinkedIn, as well as writing blogs, can have a positive impact on your SEO.
In our experience, YouTube, Twitter and Pinterest seems to have the greatest impact on SEO. It’s likely due to popular posts being directly visible to search engines on these three platforms unlike other social media platforms.
Authority is built by securing backlinks from reputable and authoritative websites, as well as gaining popularity on social media platforms. The more authoritative websites that link to your website, the higher it will rank. For instance, when a government website, Wikipedia or a popular news website links to your website, Google will recognise it as a credible source and therefore rank it higher.
Press releases can help establish your website’s reputation and build backlinks over time. Enhance your website’s reputation and drive traffic with Pressific’s Press Release Services. Our experienced writers will craft compelling releases, while our distribution network will ensure they reach the right audience. Get more details on how our Press Releases can benefit your website today.
Utilising Google AdWords to create online ad campaigns is an effective way to increase visibility quickly and effectively. Your website, built by Pressific, will have a high-quality score, which will reduce the cost of advertising on Google as the search engine takes both the quality score and the highest bidding price into consideration.
Avoid Backlink Farming Services. These services may offer short-term gains but come with the high risk of being shadow banned by search engines. Also see: What is Link Farming in SEO and Why You Should Never Do It.